Privacy Policy | BeFluent English

1. The data we collect

Contact forms: your email and message (name if provided).
Level tests / TOEIC-style practice: answers, estimated score, email if you ask to receive results.
Analytics: via Google Analytics (pages viewed, events, cookie IDs, truncated/anonymized IP if enabled).
Purchases (if enabled later): identity, email, billing details and order data (processed by our payment platform).

2. Why we use your data (legal bases)

Reply to your messages — legitimate interest / pre-contractual steps.
Send your test results and provide learning support — contract or legitimate interest.
Measure site usage (analytics) — consent via the cookie banner.
Email updates & resources — consent; you can unsubscribe anytime.
Billing & accounting (if you buy) — legal obligation.

3. Who can access your data

Only the site operator and service providers strictly needed to run the site (hosting: LWS; analytics: Google Analytics). We do not sell your data.

4. Transfers outside the EU

Google Analytics may involve transfers to the United States. Standard Contractual Clauses and other safeguards apply. You can decline analytics cookies in the banner.

5. How long we keep data

Contact messages: 24 months.
Test results linked to an email: 24 months.
Analytics data: 14 months (GA setting).
Billing data (if purchases): 10 years (legal requirement).
Email marketing: until you unsubscribe or withdraw consent.

6. Your rights

You can request access, correction, deletion, restriction, portability, or object to processing. Contact us at contact@befluent-english.com. If you have concerns, you may also contact the French data authority (CNIL): cnil.fr.

7. Cookies

On your first visit, you’ll see a banner letting you accept or decline non-essential cookies (analytics). We only load Google Analytics after you accept. You can change your choice anytime via “Manage Cookies” in the footer.

Main cookies we use (examples)

_ga, _ga_* (Google Analytics) — audience measurement — typical lifetime 13–14 months.

8. Security

We use reasonable technical and organisational measures (hosting in France, access controls, backups). No system is perfect — if you suspect an issue, please let us know.